client: The Permaculture Institute of Northern California, wanted to create a general campaign to advertise their courses, garden tours and the concept of permaculture. This specific ad would appear every quarter in Ripples Magazine, as part of their sponsorship of the non-profit Daily Acts.

solution: soniCinema delivered a punchy, bold ad, that matches the distinctive design of Ripples with composite photos of the Institute grounds, nearby San Francisco, design and copy.